• What We Do
  • Industries We Serve
  • Industry CoE's
  • Contacts

We help make the
business case for
marketing.

Ninah Consulting is a leading global professional services company, providing a broad range of marketing analytic services and solutions in demand strategy, data management, modeling, and activation.

What We Do

  • Marketing Mix Modeling and Optimization
  • Brand Equity and Effectiveness
  • Promotion Effectiveness
  • Multi-Touch Attribution
  • Predictive Analytics and Modeling
  • Pricing Strategy
  • Test and Learn
  • Advertising (messaging, POE) Effectiveness
  • Customer Lifecycle Management
  • Data Management (global, coverage, precision)
  • Linking Analytics to Planning/Activation
  • Nviz (Modeling, simluation, optimization) Marketing Optimization SW
  • Performance Management

Industries We Serve

  • Financial Services
  • Telecom (Communication)
  • Retail
  • Automotive
  • Consumer Goods
  • Pharmaceuticals

Industry CoE's

Ninah Consulting created its Centers of Excellence (CoE) to reflect and nurture the company's exceptional marketing analytics expertise within specific verticals. Each Ninah CoE is strictly qualified by unparalleled experience in each of the core components of a marketing analytics engagement-including Knowledge Management, Training, Goal Setting, Solutions, and Innovation and Learning-and led by the industry's top talent.
Ninah's Centers of Excellence serve as the analytics engine behind the growth of the world's leading companies and set the standard for actionable analytics in today's challenging landscape.

It’s What You Do with the Data

Long Term Brand Effects

Long Term Brand Effects

Long Term Brand Effects

Long Term Brand Effects